AI Based Marketing & Transformation Consulting Services | HCLTech

Overview

In today's experience-driven economy, it's imperative for enterprises to meticulously craft a brand strategy that not only focuses on generating commercial impact but also fosters meaningful connections with customers. Our marketing services play a pivotal role in laying down this essential foundation. We specialize in assisting brands in articulating their distinct value propositions and establishing definitive brand pillars that distinguish them from competitors.

Harnessing the power of — we empower brands to cultivate stronger emotional bonds and foster unwavering loyalty among their customer bases.

The result? A brand that resonates deeply with its customers.

Overview
Spotlight

Explore the Latest from Marketing Services

Event

September 9-12
Las Vegas

Oracle CloudWorld 2024

Event

September 17-19
San Francisco

Dreamforce 2024

The Blueprint to Total Experience: A Global Research Report

We evaluated 600 senior business and technology leaders from around the globe on the strides they are making to improve the modern experience.

66%
Are focused on crafting experiences for select stakeholders but lack the seamless integration seen among industry leaders
22%
Have achieved only minimal integration and remain in the early stages of prioritizing stakeholder experiences
16%
Only 1 in 6 excel in creating integrated experiences that create value for all stakeholders
Our Distinctive Approach

Redefining Experiences with GenAI

Embrace the transformative power of generative AI, the cornerstone upon which businesses will elevate, enable and enrich their interactions with their customers.

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We embed experiences throughout your enterprise solutions, ensuring a holistic understanding of client needs and fostering a unified strategy.

Through strategic alliances and the application of global expertise, we enhance client interactions by creating innovative, tailored solutions that address complex customer journeys.

We streamline your marketing operations to focus on key success metrics. By ensuring that all efforts are efficient and aligned with your objectives, we help deliver impactful results that drive business growth.

Leverage advanced analytics, cutting-edge technology and top talent to activate scalable marketing strategies. By connecting these elements in new ways, we help you enhance your market presence and drive sustainable growth.

Our Services

Get to Grow Faster

Propelling enterprises to become brand leaders committed to elevating experience-led growth.

Ecommerce

Become a market leader in the e-commerce space and support omnichannel customer experiences with our expertise in simplified commerce, e-commerce SaaS and phygital commerce.

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Blockchain

Strengthen your ecosystem with effortless tokenization, end-to-end management, streamlined smart contracts and expert testing guidance with blockchain integration powered by NFT and marketplace, Web3 and HCLTech OBOL framework for capital markets and crypto wallets.

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Metaverse

Create mesmerizing experiences that captivate your audience in real-time with our unrivaled technical expertise. Stay steps ahead with our cutting-edge solutions, as we redefine the future of immersive interactions.

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Operations and content

Our integrated platform and people operations strategy lets you tell your story in a way that resonates with your audience.

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Total experience

Ensure a superior, holistic experience for every stakeholder by leveraging the best of intelligent processes and next-generation technologies.

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Experience design

We focus on creating delightful and intuitive user experiences through customer insights, persona-driven journeys, continuous testing and making technology accessible and easy to use.

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AI-Powered Experience Orchestration

Personalized Experiences, Flexible Integration and Cloud-Native Efficiency

HCLTech Advantage Experience

The solution combines marketing technology with GenAI capabilities, enabling enterprises to curate hyper-personalized experiences, improve product discoverability and design and integrate customer experiences into MarTech platforms faster and seamlessly.

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HCLTech X

A cloud-native digital experience platform which effortlessly integrates with your existing technology, giving you the freedom to choose and build your own customized solutions.

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Strong Partnership Ecosystem

Adobe
Acquia
Bloom reach
Commercialtools
Elasticpath
Google
HCLSoftware
IBM
Microsoft
Oracle
Opentext
Sitecore
Salesforces
Tableau
Workato
Vip
Success Stories

Unlocking Your Marketing Transformation

Related Capabilities

Data and AI

Enable informed decision-making for better customer experiences and drive disruptive business outcomes.

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Commercial Applications

Simplify the complexity of creating and adopting a personalized platform at scale, while giving you the control over your entire application portfolio.

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CloudSMART

HCLTech's unique CloudSMART strategy provides enterprises with a complete, high-value cloud consulting and delivery platform.

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Transform ordinary interactions into remarkable brand experiences
Transform ordinary interactions into remarkable brand experiences

Transform ordinary interactions into remarkable brand experiences